{"id":5701,"date":"2026-03-07T23:24:32","date_gmt":"2026-03-07T23:24:32","guid":{"rendered":"https:\/\/www.alumni.space\/alumni-and-business-development-a-winning-combination\/"},"modified":"2026-03-28T10:40:45","modified_gmt":"2026-03-28T10:40:45","slug":"alumni-and-business-development-a-winning-combination","status":"publish","type":"post","link":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/","title":{"rendered":"Alumni and business development: a winning combination"},"content":{"rendered":"<p><strong>Alumni<\/strong> and <strong>Business Development<\/strong>: a combination designed to create <strong>business opportunities<\/strong> and <strong>growth<\/strong> through structured networking. Presentation of an operational approach for decision-makers, with measurable benefits in terms of integration, co-optation and loyalty. <\/p><p>Quick brief: keep the capital of experience, activate the network to generate qualified leads, and professionalize <strong>Mentoring<\/strong> for an HR and CSR impact.<\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-flat ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\"><p class=\"ez-toc-title\" style=\"cursor:inherit\">In this article:<\/p>\n<\/div><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#Alumni_and_business_development_leverage_for_commercial_growth\" >Alumni and business development: leverage for commercial growth<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#Method_for_integrating_alumni_into_Business_Development\" >Method for integrating alumni into Business Development<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#Coordination_of_the_alumni_network_for_employer_branding_and_professional_relations\" >Coordination of the alumni network for employer branding and professional relations<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#Putting_it_into_practice_governance_indicators_and_rituals_for_decision-makers\" >Putting it into practice: governance, indicators and rituals for decision-makers<\/a><\/li><li class='ez-toc-page-1'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#Use_case_commercial_activation_by_an_alumni_network\" >Use case: commercial activation by an alumni network<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Alumni_and_business_development_leverage_for_commercial_growth\"><\/span>Alumni and business development: leverage for commercial <strong>growth<\/strong> <span class=\"ez-toc-section-end\"><\/span><\/h2><p>Context: competitive markets, high turnover and internal silos create a progressive loss of knowledge. Financial consequences: wasted time, missed opportunities, diminished employer image. <\/p><p>For a sales manager, mobilizing alumni represents a ready-to-use <strong>networking<\/strong> channel, likely to feed the pipeline via referrals and partnerships. Final Insight: activating the alumni network transforms diffuse contacts into <strong>business opportunities<\/strong>. <\/p><h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Method_for_integrating_alumni_into_Business_Development\"><\/span>Method for integrating alumni into <strong>Business Development<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3><p>Identification of relevant profiles, segmentation by skills and history of collaboration, implementation of a market-oriented mentor-mentee path. Recommended rituals: regular pitch sessions, shared offer banks, referral follow-up. <\/p><p>Industrialization via a single platform avoids spreadsheets and dispersed tools; profiling, <strong>mentoring<\/strong>, job board and interaction traceability centralized. Final insight: formalizing the process reduces time-to-hire and increases the co-optation rate. <\/p><figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1344\" height=\"768\" src=\"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1.jpg\" data-orig-src=\"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1.jpg\" alt=\"discover how the link between alumni and business development creates an effective synergy to boost growth and professional opportunities.\" class=\"lazyload wp-image-3375\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%271344%27%20height%3D%27768%27%20viewBox%3D%270%200%201344%20768%27%3E%3Crect%20width%3D%271344%27%20height%3D%27768%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-200x114.jpg 200w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-300x171.jpg 300w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-400x229.jpg 400w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-600x343.jpg 600w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-768x439.jpg 768w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-800x457.jpg 800w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-1024x585.jpg 1024w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1-1200x686.jpg 1200w, https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante-1.jpg 1344w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 1344px) 100vw, 1344px\" \/><\/figure><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Coordination_of_the_alumni_network_for_employer_branding_and_professional_relations\"><\/span>Coordination of the alumni network for employer branding and <strong>professional relations<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><p>CSR policy rethought: extending organizational responsibility beyond the contract by skills transmission, intergenerational inclusion, employability support and skills volunteering. Visible results: capitalizing on experience avoids wasting knowledge and reinforces the employer&#8217;s message. <\/p><p>In terms of employer branding, a lively network generates credible testimonials, smoother onboarding and more transparent career paths. The final insight: a well-managed alumni program becomes an attractive argument and a retention tool. <\/p><p>Are you an HR department, school, association or foundation? <strong>Our solution<\/strong> centralizes profiles, events, offers and mentoring to foster collaboration and partnerships.<\/p><p>Useful resource: <a href=\"https:\/\/www.alumni.space\/en\/how-to-involve-alumni-in-your-corporate-events\/\">Involve alumni in events<\/a> to accelerate the link with teams in the field.<\/p><h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Putting_it_into_practice_governance_indicators_and_rituals_for_decision-makers\"><\/span>Putting it into practice: governance, indicators and rituals for decision-makers<span class=\"ez-toc-section-end\"><\/span><\/h3><p>Simple governance: dedicated pilot, strategic alumni committee, local chapters responsible for facilitation. Operational rhythm: quarterly calendar of events, monthly mentoring sessions, quarterly participation reports. <\/p><p>Priority KPIs: adoption rate, hours of mentoring carried out, number of referrals transformed into recruitment, impact on churn. To industrialize, a SaaS platform avoids dispersion of tools and facilitates management. Final insight: measuring impact converts the initiative into budgetary leverage.  <\/p><h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Use_case_commercial_activation_by_an_alumni_network\"><\/span>Use case: commercial activation by an alumni network<span class=\"ez-toc-section-end\"><\/span><\/h2><p>Fictitious company Novalys, a tech SME faced with a recruitment acceleration and under-qualified sales leads. Creation of an alumni club, expert-client matching sessions and integration of an internal job board. <\/p><p>Observed results: increase in referral hires, inbound leads via former employees, emergence of <strong>Partnerships<\/strong> and joint<strong>Innovation<\/strong> projects. Final Insight: simple governance delivers rapid results on prospecting and recruitment. <\/p><p>Complementary resource: <a href=\"https:\/\/www.alumni.space\/en\/managing-an-alumni-network-mistakes-to-avoid\/\">Animate your alumni network<\/a> to convert commitment into commercial value.<\/p><p><strong>Recommended activation this week<\/strong>: define a pilot, list 50 priority alumni, plan a matchmaking event and set up the first tracking KPIs.<\/p><p><strong>Request a demo<\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Alumni and Business Development: a combination designed to create business  [&#8230;]<\/p>\n","protected":false},"author":1,"featured_media":5704,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_ayudawp_aiss_exclude":false,"footnotes":""},"categories":[51],"tags":[],"class_list":["post-5701","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alumni"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Alumni and business development: a winning duo<\/title>\n<meta name=\"description\" content=\"Discover how alumni boost business development and create unique opportunities for successful, sustainable growth.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alumni and business development: a winning duo\" \/>\n<meta property=\"og:description\" content=\"Discover how alumni boost business development and create unique opportunities for successful, sustainable growth.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/\" \/>\n<meta property=\"og:site_name\" content=\"Alumni.space\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-07T23:24:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-28T10:40:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1344\" \/>\n\t<meta property=\"og:image:height\" content=\"768\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/#\\\/schema\\\/person\\\/fede362a57876edda476a61f05ce5b15\"},\"headline\":\"Alumni and business development: a winning combination\",\"datePublished\":\"2026-03-07T23:24:32+00:00\",\"dateModified\":\"2026-03-28T10:40:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/\"},\"wordCount\":480,\"image\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.alumni.space\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Alumni-et-business-development-une-combinaison-gagnante.jpg\",\"articleSection\":[\"Alumni\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/\",\"url\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/\",\"name\":\"Alumni and business development: a winning duo\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.alumni.space\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Alumni-et-business-development-une-combinaison-gagnante.jpg\",\"datePublished\":\"2026-03-07T23:24:32+00:00\",\"dateModified\":\"2026-03-28T10:40:45+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/#\\\/schema\\\/person\\\/fede362a57876edda476a61f05ce5b15\"},\"description\":\"Discover how alumni boost business development and create unique opportunities for successful, sustainable growth.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.alumni.space\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Alumni-et-business-development-une-combinaison-gagnante.jpg\",\"contentUrl\":\"https:\\\/\\\/www.alumni.space\\\/wp-content\\\/uploads\\\/2026\\\/03\\\/Alumni-et-business-development-une-combinaison-gagnante.jpg\",\"width\":1344,\"height\":768,\"caption\":\"discover how the alumni network stimulates business development, creating unique opportunities and sustainable growth for companies.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/alumni-and-business-development-a-winning-combination\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/mentoring-and-alumni-management-platform\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Alumni and business development: a winning combination\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/\",\"name\":\"Alumni.space\",\"description\":\"My WordPress Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.alumni.space\\\/en\\\/#\\\/schema\\\/person\\\/fede362a57876edda476a61f05ce5b15\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/318e234ae94f90d4d629428d6b983c08e31181c28f579e08a021180d759ea651?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/318e234ae94f90d4d629428d6b983c08e31181c28f579e08a021180d759ea651?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/318e234ae94f90d4d629428d6b983c08e31181c28f579e08a021180d759ea651?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"description\":\"Nicolas Laustriat a construit sa sp\u00e9cialit\u00e9 sur un sujet que beaucoup d\u2019organisations d\u00e9couvrent trop tard : ce qui dispara\u00eet quand les gens partent. Dipl\u00f4m\u00e9 en conception de produit industriel, il bifurque vers le digital fin 1996, il couvre les transformations marques, RH, la fid\u00e9lisation, la marque employeur. Sur le terrain, il rep\u00e8re un angle mort r\u00e9current : l\u2019entreprise investit dans le recrutement, la formation, les process\u2026 puis laisse filer le lien au moment du d\u00e9part, avec une perte de savoir et d\u2019influence qui se paie en silence. Il se sp\u00e9cialise alors sur les communaut\u00e9s d\u2019alumni, le mentorat, l\u2019entraide interg\u00e9n\u00e9rationnelle et la transmission d\u2019expertise. Il passe du \u201cconstat\u201d aux m\u00e9thodes : animation, gouvernance, segmentation, rituels, mesure d\u2019engagement, articulation avec la RSE et l\u2019employabilit\u00e9. Il interviewe DRH, responsables formation, directions d\u2019\u00e9coles, associations et fondations, avec une obsession : transformer un r\u00e9seau dormant en m\u00e9canisme utile (cooptation, mentorat, job board, entraide, \u00e9v\u00e9nements, contenus). Son style : direct, orient\u00e9 action, sans folklore. Sa conviction : une communaut\u00e9 n\u2019a pas besoin de bruit, elle a besoin de raisons de revenir.\",\"sameAs\":[\"https:\\\/\\\/www.alumni.space\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Alumni and business development: a winning duo","description":"Discover how alumni boost business development and create unique opportunities for successful, sustainable growth.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/","og_locale":"en_US","og_type":"article","og_title":"Alumni and business development: a winning duo","og_description":"Discover how alumni boost business development and create unique opportunities for successful, sustainable growth.","og_url":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/","og_site_name":"Alumni.space","article_published_time":"2026-03-07T23:24:32+00:00","article_modified_time":"2026-03-28T10:40:45+00:00","og_image":[{"width":1344,"height":768,"url":"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#article","isPartOf":{"@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/"},"author":{"name":"admin","@id":"https:\/\/www.alumni.space\/en\/#\/schema\/person\/fede362a57876edda476a61f05ce5b15"},"headline":"Alumni and business development: a winning combination","datePublished":"2026-03-07T23:24:32+00:00","dateModified":"2026-03-28T10:40:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/"},"wordCount":480,"image":{"@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#primaryimage"},"thumbnailUrl":"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante.jpg","articleSection":["Alumni"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/","url":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/","name":"Alumni and business development: a winning duo","isPartOf":{"@id":"https:\/\/www.alumni.space\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#primaryimage"},"image":{"@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#primaryimage"},"thumbnailUrl":"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante.jpg","datePublished":"2026-03-07T23:24:32+00:00","dateModified":"2026-03-28T10:40:45+00:00","author":{"@id":"https:\/\/www.alumni.space\/en\/#\/schema\/person\/fede362a57876edda476a61f05ce5b15"},"description":"Discover how alumni boost business development and create unique opportunities for successful, sustainable growth.","breadcrumb":{"@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#primaryimage","url":"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante.jpg","contentUrl":"https:\/\/www.alumni.space\/wp-content\/uploads\/2026\/03\/Alumni-et-business-development-une-combinaison-gagnante.jpg","width":1344,"height":768,"caption":"discover how the alumni network stimulates business development, creating unique opportunities and sustainable growth for companies."},{"@type":"BreadcrumbList","@id":"https:\/\/www.alumni.space\/en\/alumni-and-business-development-a-winning-combination\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.alumni.space\/en\/mentoring-and-alumni-management-platform\/"},{"@type":"ListItem","position":2,"name":"Alumni and business development: a winning combination"}]},{"@type":"WebSite","@id":"https:\/\/www.alumni.space\/en\/#website","url":"https:\/\/www.alumni.space\/en\/","name":"Alumni.space","description":"My WordPress Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.alumni.space\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.alumni.space\/en\/#\/schema\/person\/fede362a57876edda476a61f05ce5b15","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/318e234ae94f90d4d629428d6b983c08e31181c28f579e08a021180d759ea651?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/318e234ae94f90d4d629428d6b983c08e31181c28f579e08a021180d759ea651?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/318e234ae94f90d4d629428d6b983c08e31181c28f579e08a021180d759ea651?s=96&d=mm&r=g","caption":"admin"},"description":"Nicolas Laustriat a construit sa sp\u00e9cialit\u00e9 sur un sujet que beaucoup d\u2019organisations d\u00e9couvrent trop tard : ce qui dispara\u00eet quand les gens partent. Dipl\u00f4m\u00e9 en conception de produit industriel, il bifurque vers le digital fin 1996, il couvre les transformations marques, RH, la fid\u00e9lisation, la marque employeur. Sur le terrain, il rep\u00e8re un angle mort r\u00e9current : l\u2019entreprise investit dans le recrutement, la formation, les process\u2026 puis laisse filer le lien au moment du d\u00e9part, avec une perte de savoir et d\u2019influence qui se paie en silence. Il se sp\u00e9cialise alors sur les communaut\u00e9s d\u2019alumni, le mentorat, l\u2019entraide interg\u00e9n\u00e9rationnelle et la transmission d\u2019expertise. Il passe du \u201cconstat\u201d aux m\u00e9thodes : animation, gouvernance, segmentation, rituels, mesure d\u2019engagement, articulation avec la RSE et l\u2019employabilit\u00e9. Il interviewe DRH, responsables formation, directions d\u2019\u00e9coles, associations et fondations, avec une obsession : transformer un r\u00e9seau dormant en m\u00e9canisme utile (cooptation, mentorat, job board, entraide, \u00e9v\u00e9nements, contenus). Son style : direct, orient\u00e9 action, sans folklore. Sa conviction : une communaut\u00e9 n\u2019a pas besoin de bruit, elle a besoin de raisons de revenir.","sameAs":["https:\/\/www.alumni.space"]}]}},"_links":{"self":[{"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/posts\/5701","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/comments?post=5701"}],"version-history":[{"count":1,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/posts\/5701\/revisions"}],"predecessor-version":[{"id":5706,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/posts\/5701\/revisions\/5706"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/media\/5704"}],"wp:attachment":[{"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/media?parent=5701"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/categories?post=5701"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alumni.space\/en\/wp-json\/wp\/v2\/tags?post=5701"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}